I have some coins from British Era ( East India Company ). I am actually surprised by how the Company captured the sentiments of the Indians by minting Indian Gods on the backside of the coins. ICO Also termed as Initial Public Coin Offering (IPCO) is a way to raise funds for a new cryptocurrency venture. These coins are also referred as tokens and are similar to shares of a company sold to investors in an Initial Public Offering (IPO) transaction. if ICO is not able to meet the soft cash limit, the money is returned to the backers and the ICO is deemed to be unsuccessful. If the funds requirements are met within the timeframe, the raised money is used to either initiate the new scheme or to complete it.
An ICO is fundamentally different than raising money through venture capitalists or other means, you sell your platform without giving up equity and become a public company from day one. This means everything you will do will reflect on the price of your token, your team discussions are likely to push publicly and your team team might get nonstop questions, multiple times a day about the price of your token The process of Money raising often start with creating the Whitepaper, which states the complete project details like what needs the project will fulfil, money needed to undertake the venture, money pioneers of project will keep for themselves, how long the campaign will run, what type of currency will be accepted. It is very important to Analyse the need of blockchain for your business/Project, building decentralised application is mush more expensive than the centralised one, and the computing cost associate with these type of structures is often on higher side compare to Azure/AWS.